Steve Jobs Transformed Apple by Exploiting Ritual Practices

2016-03-24 00:00:00

Steve Jobs is known for his effective speeches and presentations in narrative form, but twice in his career he leveraged the ceremony as a unique communication tool to get his point across.



Steve Jobs is known for his effective speeches and presentations in narrative form, but twice in his career he leveraged the ceremony as a unique communication tool to get his point across.



https://www.youtube.com/watch?v=F85iyGvcTZQ